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Blu 80’s Denim is a new name in the world of European premium denim; prior objective is the quality of the product over quantity, preserving and combining the tradition and comfort of a high quality jean with the vision of the modern underground urban style.
Blu 80’s Denim mission is to offer each customer a unique experience with their jeans, of European quality, created in Europe.
Combining the classic 100% cotton fabric of sanforized selvedge denim (selvedge fabric with special treatment to avoid size changes after washing), also having the fabric developed through a sustainable technology of recycled denim and a comfortable and modern cut, Blu 80’s jeans are sewn individually to ensure superior product quality. The reinforcements of the stapled pockets, the raw material and the subtle details of the selvedge band emphasize the uniqueness and quality of the brand.